Shaza means fragrance. Notes of Arabia, Ottoman and Middle Eastern are blended into a subtle bouquet that captures the spirit of generosity, luxury and refinement of the people of the Silk territories. Rich with history and discovery, Shaza Hotels is a reinvention of all we love, celebrate and hold dear above all else. Ours is a story of the old through new eyes.
The Silk Route courses through our being Shaza is a celebration of our past – and our future. We proudly embrace all the wonders and generosities of the silk cultures that have shaped our luxurious Shaza world.
Shaza Hotels places great importance in its people because we believe that it is the people that can make a difference. They embody the Shaza Hotels’ values and ethics by delivering the Shaza Brand Promise to our guests and therefore making their stay memorable.
Our People Philosophy has been built around the following principle: We want all of us to succeed. To win. To win the hearts of our guests. To win the expectations of our investors. To win our place in the society. To win awards in the industry.
Most of all, to have our people win in their own eyes, in the eyes of their families and their loved ones.
Ethos is a Greek word meaning “character” that is used to describe the guiding beliefs or ideals that characterise a community, nation, or ideology. The Shaza Ethos is therefore our training foundation.
Shaza Ethos explains the Shaza Hotels brand in full detail – who we are, where we come from and where we want to go.
Basmat Shaza is the fingerprint that characterises our brand. It serves to shape our culture and define the identity of Shaza Hotels. It is an imprint that guides how we pursue our vision through actions and behaviours. The correct usage of Basmat Shaza is the two words always together and in that order.